The Staff at the House of Flowers is the most trusted and experienced in the region and we are the oldest shop in the area under the same family ownership. Our owner, Steven Sorrell, is well known throughout the nation as a leader in small town floral shop management and was featured on the cover of the Society of American Florists monthly magazine, Floral Management, in January 2011. Steven’s floral designs have also gained national attention, with floral designers across the country praising his work. In the last statewide design competition for the coveted Designer of the Year, Steven placed in the Top 3 on his very first ever entrance into the competition, scoring the highest among the competitors with his bridal bouquet design.
The House of Flowers was a participating member of the Alabama State Florist Association before the organization merged with the Tennessee Florist Association. Mr. Sorrell served on the Board of Directors during the ASFA’s last three years of existence. The staff continues to attend conventions and workshops that allow us to stay on top of floral trends and design techniques so that we can offer only the best in floral products and services.
In 2020, we made extensive and unconventional changes to our business operations. While still remaining a full service florist that will continue to offer all the customary products and services that you would expect from a flower shop, we have moved to a more “studio-like” business. Our front doors are no longer open daily for walk in service…we ask that all orders and inquiries be placed by phone or via our website. If you’d like to understand why and how this decision was made, please read our blog post here.
As we push through our 6th decade in business in Valley, AL, we promise…no other shop in our area can match our experience, our talent, or our service…guaranteed!